Marketing research that enables start-up acceleration

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This blog post is dedicated to a conversation with Marco Piazzalunga – Co-Founder of VINHOOD, an Italy based start-up.

The video reveals the key business challenges that VINHOOD has faced while entering new markets and how marketing research has helped the company to address these challenges.

Marco shares his experience in conducting research and also provides advice to other start-ups on how to better approach marketing research.

 

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