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Category: Loyalty

February 5, 2018 Academic Studies / Loyalty

Why are Sensory Insights so Important?

These days companies are getting more engaged in the conversations about Sensory Insights. However, in majority of cases, Sensory Insights continue

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May 15, 2017 Academic Studies / Cross-selling / Loyalty

How to build a strong loyalty program?

How many times have you heard from your marketing manager that this is the time to think about a new

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January 16, 2016 Academic Studies / Loyalty

Consumer Behavior and Loyalty

Thinking about Consumer Behavior classes I quite often remember heavy books and lots of abstract models. However, once I was

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