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Category: Research Methodologies

July 4, 2018 Research Business Impact / Research Methodologies

Video is a powerful tool to communicate innovative research methodologies

Last month I had a great chance to share my ideas and experience on how video can facilitate communication of

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May 17, 2018 'Fast and Easy' Research / Conference Highlights / Research Business Impact / Research Methodologies / Technologies

Creating an agile Insights environment

Last week in London I had a privilege to lead a roundtable discussion on the topic about development of an

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April 27, 2018 Digital / Research Methodologies

Create the most impactful approach to your Social Listening program

Social listening continues to attract a lot of attention from the side of Marketing and Insights professionals. At the same

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March 27, 2018 Communication / Research Methodologies

Bringing Multisensory Consumer Experience into Strategic Marketing Agenda

I continue my discovery of the multisensory consumer experience and its importance for the marketing strategy. Here I’m very pleased

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December 4, 2017 Digital / Research Business Impact / Research Methodologies / Technologies

Bring The Start-up Mindset to Your Research

Last week I had intense time working with start-ups on how to achieve a step-change in their business via in-depth

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