Video is a powerful tool to communicate innovative research methodologies
Last month I had a great chance to share my ideas and experience on how video can facilitate communication of
Category: Research Methodologies
Creating an agile Insights environment
Last week in London I had a privilege to lead a roundtable discussion on the topic about development of an
Create the most impactful approach to your Social Listening program
Social listening continues to attract a lot of attention from the side of Marketing and Insights professionals. At the same
Bringing Multisensory Consumer Experience into Strategic Marketing Agenda
I continue my discovery of the multisensory consumer experience and its importance for the marketing strategy. Here I’m very pleased
Bring The Start-up Mindset to Your Research
Last week I had intense time working with start-ups on how to achieve a step-change in their business via in-depth
